Eatopia App Design 🍽

UI / UX design

Build a cohesive visual identity and intuitive digital experience for Eatopia, a food-tech app focused on simplifying healthy meal planning and ordering. The goal was to balance clean aesthetics with functionality—making it easy for users to explore meals, set preferences, and place orders with minimal friction.

Client:

Eatopia

Role:

UI / UX Designer

Year:

2020

  • Explore the full story ⋅

  • Explore the full story ⋅

Process 👩🏻‍💻

User Research: Reviewed competitors and interviewed target users to understand their habits and pain points Wireframing: Created user flows and screen maps to streamline core actions (e.g., plan a week, order now) UI Design: Developed high-fidelity screens with a modern, clean aesthetic using Figma Prototype & Handoff: Built interactive prototypes and delivered assets to the dev team

Challenges and Solutions 🥊

Challenge: Designing a system that supports both personalization and speed Solution: Implemented visual presets and smart defaults, allowing users to make quick choices while still offering customization when needed

Outcome and Impact 🏆

Delivered a polished MVP that supported Eatopia’s launch and user testing Received positive feedback on usability and brand cohesiveness Helped the team articulate their product vision through design